Google is circumventing Apple's ban on video game streaming apps with a web-based version of Stadia (AAPL, GOOGL)

Google Stadia

Summary List Placement

After years of hype, the so-called “Netflix of gaming” is
actually here: Both Google’s Stadia and Microsoft’s Game Pass offer
some version of that concept.

Your games exist “in the cloud,” and can be streamed over the
internet to a variety of different platforms.

And Google announced on Thursday that its game streaming service
will launch on iOS devices “several weeks from now.” But instead of
a dedicated Google Stadia app that lives on your phone, the company
is using a “progressive Web application” to bring Stadia to iOS
users.

In short: Google is providing access to Stadia through your
mobile web browser, thus circumventing Apple’s App Store policies
that have kept it, along with Game Pass, off iPhones and iPads.

Apple’s policies require the company review each app available
in the App Store.�An
Apple spokesperson told Business Insider in August
that that’s
not possible with game-streaming apps, thus keeping them off of
Apple devices. 

“The App Store was created to be a safe and trusted place for
customers to discover and download apps, and a great business
opportunity for all developers,” an Apple spokesperson said.
“Before they go on our store, all apps are reviewed against the
same set of guidelines that are intended to protect customers and
provide a fair and level playing field to developers.”

Google Stadia game controller

When the new Stadia service arrives in the coming weeks, Google
said it will be in a kind-of beta form. “This will be the first
phase of our iOS progressive Web application,” the company said.
“As we test performance and add more features, your feedback will
help us improve the Stadia experience for everyone.”

Microsoft has pledged to do something similar with its Xbox Game
Pass service, which has also been blocked by Apple from launching
on the iOS App Store.

“We absolutely will end up on iOS,”
Xbox leader Phil Spencer told employees in early October
. He
spoke of a “direct browser-based solution” to get Game Pass onto
iPhones and iPads, which sounds conceptually similar to what Google
is doing with Stadia.

It’s unlikely that Apple would move to block Google and
Microsoft from doing as much. Apple has previously said “in
addition to the App Store, developers can choose to reach all
iPhone and iPad users over the web through Safari and other
browsers on the App Store.”

Got a tip? Contact Business Insider senior
correspondent Ben Gilbert via email (bgilbert@businessinsider.com), or Twitter DM (@realbengilbert).
We can keep sources anonymous. Use a non-work device to reach out.
PR pitches by email only, please.

SEE ALSO: Apple
Arcade violates the same App Store policies that are keeping Xbox
Game Pass and Google Stadia off of iOS, says former App Store
leader


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Source: FS – All – Entertainment – News
Google is circumventing Apple's ban on video game streaming
apps with a web-based version of Stadia (AAPL, GOOGL)